Since the Xbox 360's release, one feature users have been clamoring for his the ability to create their own themes. Well thanks to Disruptive Publishers - users will have that chance. Not only will they have a chance to have their theme proudly displayed on Xbox Live Marketplace, they'll be able to win some killer prizes.
The fun doesn't end there though, Disruptive Publishers and Nokia have created a community based competion where Evil Avatar will face off against 8 other gaming communities to create the best themes possible.
So what's up for grabs? If Evil Avatar as a community as the most votes on their themes we will have the following to give away to our members:
100 - 800 MS Point Cards
10 - $25 Best Buy Gift Cards
1- Nokia N81 Phone
1 - Xbox 360 Game Library Pack of 10 Games
The overall winning theme with the most votes gets this awesome prize pack:
Blu-Ray DVD player
42' LCD 1080p TV
5.1 Digital Surround Sound Home Theater
Nokia N81 Phone
XBOX 360 Video Games
Theme will get published by DP
Royalty payment contract from DP for future content
Pretty killer right? Don't worry the folks, we have you covered even further. The top 20 themes in the Evil Avatar community will also receive prizes of a 400 MS Point card each.
Disruptive Media Publishers Announce Xbox 360™ Content Creation Challenge Nokia-Sponsored Contest Brings User-Generated Theme Artwork to the Xbox 360
BELLINGHAM, WA (March 17, 2008), Disruptive Media Publishers (DP), the leading provider of lifestyle customization content (gamer pictures and themes) for Xbox LIVE on Xbox 360™, today announced the official launch of the DP Content Creation Challenge. This marks the first time that individual artists have had the opportunity to get their unique content published on Xbox LIVE Marketplace as downloadable Xbox 360 themes, which can then be purchased by the over 10+ million members using Microsoft Points. The contest kicks off on March 17, 2008, and runs until April 28, 2008. “Since the launch of the Xbox 360, users have constantly demanded the ability to create and distribute their own unique themes, and this has never been possible…until now,” said Clay Branson, Marketing Director for Disruptive Media Publishers. “This contest allows digital art creators a unique opportunity to bring their designs to the largest social network in the living room, with more than 10+ million Xbox LIVE members around the globe and 2.6 million instant messages, text and voice messages sent daily on Xbox LIVE.”
Nokia is the official sponsor of DP’s Content Creation Challenge. Nokia’s new offering is the Nokia N81, which is N-Gage compatible. “This contest is offering Nokia a great way to engage our N-Gage audience where they live and play,” said Nick Malaperiman, Nokia’s head of global marketing 3rd-party games. “We are looking forward to seeing the unique creations that result from the Challenge.”
Xbox LIVE Marketplace is home to more than 9,000 pieces of downloadable gaming and entertainment content and to date there have been over 400 million individual downloads of this content. Some of the most unique content allows for customization of the Xbox 360 system. This customization includes custom faceplates to change the external appearance of the console, as well as themes and gamer pictures that
can be used throughout the entire console environment. Themes, which can include up to four unique images, allow users to customize their Xbox 360 user interface. Other personalization includes the player’s Gamer Picture, which is a unique visual identity displayed to the rest of the gaming community.
The Contest Details:
Users can visit www.my360theme.com, where they will find detailed instructions and a content template. Once material has been created to the proper specs, a simple file upload tool will allow users to transfer their content & associated information to DP’s servers. Upon submission, users can also choose to be affiliated with a specific Xbox 360 community partner. After an internal quality review process, approved content will appear in a community gallery page on www.my360theme.com, where individuals vote to determine the top content. Real-time voting tabulates the top individual themes based on the number of votes received. At the conclusion of the contest, the top individual theme (as voted on by the community) will be officially published to Xbox LIVE Marketplace and, along with having content for purchase by Xbox LIVE users, will receive a grand prize package that includes a 42” HDTV and surround sound home theatre system, a library of Xbox 360 games, a Blu-ray DVD Player and a Nokia N81. More detailed rules are available at www.my360theme.com.
Dynamic leaderboards will also track a “community score” based on cumulative votes for themes affiliated with a community partner. In addition to the individual prizes, the community partner with the highest score
will receive additional prizing, including an Xbox 360 game library and electronic store gift cards. DP’s participating community partners include:
Bah, in Europe, only people from the UK can enter the contest:
This promotion is open only to residents of the 50 United States, the District of Columbia, United Kingdom and Canada who are 13 or older at time of entry and who have registered at www.my360theme.com.