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Old 10-27-2006, 06:11 AM   #1
bapenguin
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The PS3 Makes Babies Cry

Last night Sony aired the one of their first Playstation 3 commercials on National Television. Did they choose one of their awesome science style Ads? Nope..instead they showed an ad that shows a PS3 making a baby cry.

Not only is that creepy, it makes no sense. I like the other ads much better.
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Old 10-27-2006, 06:14 AM   #2
phantomhitman
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oh snap, no baby games on that bad boy.

I think this is a punch at Nintendo with kiddy styled games?
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Old 10-27-2006, 06:18 AM   #3
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Fucking creepy...I guess it beats the talking squirrel PSP ads.
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Old 10-27-2006, 06:18 AM   #4
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That was just dumb. I think Sony really needs commercials that tell what they got compared to a 360, and how their system is "better".
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Old 10-27-2006, 06:20 AM   #5
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Quote:
Originally Posted by phantomhitman
oh snap, no baby games on that bad boy.

I think this is a punch at Nintendo with kiddy styled games?
I think it's more a ham-fisted attempt to continue the "3rd Place" style ads directed by David Lynch from way back when. The problem was that he at least had style, whereas the shitty knock-offs that came much later seemed closer to a "spooky" Coal Chamber music video.

Anyone remember Coal Chamber? God, they were shit.
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Old 10-27-2006, 06:22 AM   #6
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Kinda weird, but I like that sorta thing though.
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Old 10-27-2006, 06:24 AM   #7
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Er, what? Is there some cultural reference to damaging the psyches of infants, insane children or creepy dolls that somehow applies to the PS3 that I'm not understanding? I feel as if there's some vital clue I'm missing here... Either that or I just need somebody to say, "Yes, Sony is officially bonkers."

Then I'd feel better. But only a little.
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Old 10-27-2006, 06:26 AM   #8
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It's crying because it's scared. Get it?

The baby is the PS3's competition, in a crude sort of way. PS3 = fear. That's what the video is supposed to insinuate, I believe.
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Old 10-27-2006, 06:26 AM   #9
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That was lame. And the Chucky-style baby was creepy.
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Old 10-27-2006, 06:26 AM   #10
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hahah trippy
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Old 10-27-2006, 06:28 AM   #11
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Wow.. Just... What the fu.... Wow.... I ... I don't even know what to say about this one.... What the hell... That has to be the most retarded commercial of anything I've ever seen...

And whatever that baby has to do with anything... And that noise it makes in the beginning... This was so random, I don't know what they were trying to do... Sell me a PS3 or keep far away from it... This is such terrible advertising...
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Old 10-27-2006, 06:29 AM   #12
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Think they are avoiding gameplay footage because the comparison to the 360's gameplay footage is so similar? Maybe it is because they don't have an iconic killer-app yet?
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Old 10-27-2006, 06:30 AM   #13
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Quote:
Originally Posted by KamaItachi
I think it's more a ham-fisted attempt to continue the "3rd Place" style ads directed by David Lynch from way back when.
Yeah, I hadn't thought of Lynch's adverts. But still, wouldn't you think Sony would target a slightly broader audience with their commercials? I think most people will see this add and think, "Wait... what the hell?"

Yeah, Sony, a short clip of a freakish crying doll with fiery explosions reflecting in his eyes set to creepy laughter is going to make me buy all kinds of PS3s...

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Old 10-27-2006, 06:30 AM   #14
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I was in a bar on Wednesday and saw this during the Hurricanes game. Everyone at my table was just like WTF. I still don't understand...
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Old 10-27-2006, 06:31 AM   #15
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Quote:
Originally Posted by bean19
Think they are avoiding gameplay footage because the comparison to the 360's gameplay footage is so similar? Maybe it is because they don't have an iconic killer-app yet?
I'm not seeing any 360 commercials with gameplay footage either, at least not from Microsoft. Their launch commercials were just as bad, and the commercials they're airing now are about as uninformative as commercials get. Someone needs to get a better marketing firm for both Sony and Microsoft for X-Mas.
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Old 10-27-2006, 06:32 AM   #16
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Quote:
Originally Posted by [VSK]BadCRC
And whatever that baby has to do with anything... And that noise it makes in the beginning... This was so random, I don't know what they were trying to do... Sell me a PS3 or keep far away from it... This is such terrible advertising...
I think the ad worked fine since we're even discussing it here.
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Old 10-27-2006, 06:35 AM   #17
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You've a point, Cactus. But I doubt Sony pumped out the ad thinking, "I bet this'll get everybody chatting around the water cooler or the niche gaming enthusiast forums."
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Old 10-27-2006, 06:37 AM   #18
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Quote:
Originally Posted by Jambe
You've a point, Cactus. But I doubt Sony pumped out the ad thinking, "I bet this'll get everybody chatting around the water cooler or the niche gaming enthusiast forums."
I disagree. I think that is exactly what they are trying to do, get people to talk about their product.
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Old 10-27-2006, 06:38 AM   #19
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"A Playstation 3 is more miraculous than your unborn child. Act now. Buy a Playstation 3. Your child will be meaningless."

I think that's what it means.
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Old 10-27-2006, 06:39 AM   #20
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Something that I think people fail to realize is that Sony (and MS last year) is in a strange position from a marketing standpoint this fall. In one sense, they need to get the word out that they're releasing a new console and create interest, but on the other hand, they know that they'll be selling out regardless due to lack of stock this fall. Really, the only thing they need to do right now is generate conversation and interest in the system, and I think this ad does the job.
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