GTA IV Viral Marketing Begins

[bapenguin]

Got a nice tip that some viral marketing is going on for GTA IV. It appears some posters have cropped up in various areas across the country. They look like traditional Wanted posters, but features GTA IV characters.

Hit this link to see the first three.

[archon]

That's pretty bad ass. I hope I can find some around here.

[Dukefrukem]

i liked the Aqua Teen Hunger Force movie campaign better.

[menage]

A bit lame IMO. Almost too obvious to even be viral.

[Kwatsu]

Wonder if anyone's going to end up getting turned in because of these?

[Dukefrukem]

Originally Posted by Kwatsu

Wonder if anyone's going to end up getting turned in because of these?

it says Grand Theft Auto 4 on the bottom!

[Kwatsu]

Originally Posted by Dukefrukem

it says Grand Theft Auto 4 on the bottom!

True, but the world is full of stupid people who'd see something like this and think "Reward money!!" without thinking anything else.

[Dukefrukem]

Originally Posted by Kwatsu

True, but the world is full of stupid people who'd see something like this and think "Reward money!!" without thinking anything else.

and then they'll look for a number to call and realize there isn't any

[Dag-Sabot]

Originally Posted by Dukefrukem

and then they'll look for a number to call and realize there isn't any

This wouldn't stop Dog the bounty hunter...uh... Bra.

[Mr.Green]

Originally Posted by menage

A bit lame IMO. Almost too obvious to even be viral.

Just don't call it viral then.

[nnanji]

Call them non-traditional marketing, there is not much viral there.

I laughed at the comment on her site, "Viral marketing is my favorite kind of marketing." Mine too, it's the easiest to ignore!

[menage]

Originally Posted by Mr.Green

Just don't call it viral then.

I didn't. The header/site does.

[CoachCrazyMcScot]

Put Jack Thompson on one of the posters...now we got something!

[SuperMonkeyFighter2]

Originally Posted by menage

I didn't. The header/site does.

But isn't it viral?

From Wiki:
>>Viral marketing is a marketing phenomenon that facilitates and encourages people to pass along a marketing message voluntarily.[2] Viral promotions may take the form of video clips, interactive Flash games, advergames, ebooks, brandable software, images, or even text messages.<<


Either way, it's kind of cool

[Thumper]

Oh man, did you guys read the descriptions of the crimes/criminals on the posters? Funny stuff there, some snide political(ish) commentary. This just made me care about GTA4 again.

[Sandman]

I think I saw that first guy yesterday.

[Aneurhythmia]

Originally Posted by SuperMonkeyFighter2

But isn't it viral?

From Wiki:
>>Viral marketing is a marketing phenomenon that facilitates and encourages people to pass along a marketing message voluntarily.[2] Viral promotions may take the form of video clips, interactive Flash games, advergames, ebooks, brandable software, images, or even text messages.<<


Either way, it's kind of cool

But we're only discussing this because it's in relation to GTAIV, not because there's anything uniquely compelling about the poster.

Edit: On second thought, because the poster isn't explicitly advertising GTA, I guess it's intended to be viral. They just don't seem that interesting.

On a tangent note, in Atlanta, there's a building with a side wall painted black and covered with the IV design.