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-   -   Sony Shares Tank to 31-Year Low (http://www.evilavatar.com/forums/showthread.php?t=169710)

Emabulator 05-12-2012 10:23 AM

Sony Shares Tank to 31-Year Low
 

GameSpot is reporting that Sony shares tumbled on the Tokyo Stock Exchange after the firm reported a record annual loss.

Quote:

Sony shares on the Tokyo Stock Exchange have tanked to a 31-year low, dipping as much as 6.7 percent to 1,132 ($14.16), reports the BBC. The news comes after Sony this week announced a record annual loss of 456.7 billion ($5.71 billion).

Sony and newly appointed president Kaz Hirai have forecast a return to profit during the fiscal year, but analysts are not betting on the firm being able to turn the ship around.

"Sony is facing a lot of difficulties and the new president has not been able to produce a clear plan as to how he will turn around the company," Yuuki Sakurai of Fukoku Capital Management told the site. "Even the little that investors have heard, they are not very impressed with."

lockwoodx 05-12-2012 10:34 AM

I wonder what Kaz is thinking right now...

http://4.bp.blogspot.com/-0SMDksDtjZ...oment+kirp.png

Anenome 05-12-2012 10:49 AM

http://i.imgur.com/Ie6Io.jpg

http://i.imgur.com/ruIPj.jpg

http://i.imgur.com/VdBpS.jpg

http://i.imgur.com/W6Aby.jpg

http://i.imgur.com/I9KUZ.jpg

http://i.imgur.com/DXfM0.jpg

http://i.imgur.com/WCXr9.jpg

http://i.imgur.com/JF7kH.jpg

http://i.imgur.com/LBOWt.jpg

Bow of shame
http://i.imgur.com/TOHIq.jpg

http://i.imgur.com/U1wIr.jpg

You get the point :P

Anenome 05-12-2012 10:53 AM

Wasn't I just saying that Sony's investors would catch on to the racket soon...

Pluvious 05-12-2012 11:14 AM

The pics are a perfect explanation as to what happened. So many missteps, it was bound to happen. I wonder if they will even bother with the PS4 at this point. Or are they past the point of no return? Too much invested into the 'next gen' and they have to put it out to try to muster any amount of money to recoup the disaster.

Meusli 05-12-2012 11:20 AM

I am sure I can spare them some loose change.

Major Dan 05-12-2012 11:21 AM

Time for a government bailout.....doh.....wrong country....or is it?

Chances are they are not going anywhere and we'll see the PS4.

OR

Could this be the opening SEGA has been waiting for? Dreamcast 2 :)

Radiozo 05-12-2012 11:24 AM

Sony is already dead to me.

lockwoodx 05-12-2012 12:30 PM

You forgot the mini-disc!!! (tho it was actually quite good for the audio quality)

PSPfreak 05-12-2012 01:00 PM

Quote:

Originally Posted by Anenome (Post 2120292)

Man, this really needs the standard meme background, I'd have laughed a lot harder.

Agnostic Pope 05-12-2012 01:05 PM

Anenome owned Sony.

LBXAC20 05-12-2012 01:28 PM

It'll turn around sometime ...hopefully. I want to buy cheap and sell high lol.
Don't disappoint me KAZ!

Anenome 05-12-2012 01:29 PM

Quote:

Originally Posted by Pluvious (Post 2120298)
I wonder if they will even bother with the PS4 at this point. Or are they past the point of no return? Too much invested into the 'next gen' and they have to put it out to try to muster any amount of money to recoup the disaster.

The PS4 will most likely come out, 99.99% sure. The sector's been so profitable for them in the past that they can easily risk rolling the dice again, especially since their hardware strategy will be sane this time around.

It's still mind-boggling to think how far they overreached with the PS3, my god. They started their own chip fab for the PS3, spending $2 billion on the factory to make them -alone-! Let's not even count the cost of developing the Cell chip that proved to be next to useless simply because they didn't take it far enough (without double-precision, it was useless for scientists, and how could they possibly think programmers would like using the thing for other tasks).

But, if the PS4 tanks, and Sony experience more losses in the next 6 years, then we may not see a PS5.

Anenome 05-12-2012 01:30 PM

Elektrodragon will be crying himself to sleep tonight ^_~

Radiozo 05-12-2012 01:43 PM

I might sound strage but PS4 might be the only thing they will make money off in the future. They need to stop producing TV's NOW. Thats where they lose a shitload of cash every quarter. Also stop with the pointless mobile phone division. Nobody buys their phones when you can get a samsung with better hardware for the same price or even cheaper.

Anenome 05-12-2012 02:19 PM

Quote:

Originally Posted by Radiozo (Post 2120337)
I might sound strage but PS4 might be the only thing they will make money off in the future. They need to stop producing TV's NOW. Thats where they lose a shitload of cash every quarter. Also stop with the pointless mobile phone division. Nobody buys their phones when you can get a samsung with better hardware for the same price or even cheaper.

The more interesting question is, why do you think they refuse to do the (obvious, to us) things you suggest?

In a book on market disruption I'd read years ago (can't recall title), the recent experience of the steel industry was described.

During this period which represents the last 20 years or so, the steel industry was revolutionized by electric steel smelters which were much smaller and more efficient than large traditional mills.

But the large mills weren't worried in the beginning, because electric mills could only produce small diameter bar stock, at poor purities, which were only suitable for reinforcing concrete. Large mills made a tiny profit on bar stock, on the order of a few percents, and were actually happy to give that sector of the market to electric smelters and focus on more profitable bulk and heavy items, etc.

Meanwhile, electric smelters were making some 20%+ profits on bar stock!

The high profits drew in more competition in electric bar-stock production, and soon the meaty profits began to dry up. Until an enterprising electric smelter figured out a way to make cheap sheet metal.

Sheet metal was the next step up the ladder of production from bar stock. The large smelters made a larger profit on sheet metal, but still it was peanuts compared to their production of I-beams, high purity pieces, and other high profit steel items that electric mills couldn't produce.

The process repeated. Electric steel mills made huge 20%+ profits on sheet metal for a few years, until the rest of the electric mills figured out the trick, and profits began to go down.

(Mind you, this process meant lower prices for consumers on bar stock and sheet metal, despite the higher profits, which largely came from much lower production costs, so it was a true win/win for everyone.)

Once again, the large mills ceded that product to the cheaper mills whom they couldn't compete with on price, and did so without resistance since they didn't make much money on those items.

This process continued, ad infinitum, for a period of two decades, until electric steel mills could make everything that a large traditional coal and fuel smelter used to be required to make, including high purity and bulk items, and that was the end of the traditional steel makers.

If Sony cedes the tv market, the games market, computer market, the phone market, the handheld market, the consumer products market, all they have left is movies, music, and insurance... >_>

The real flaw in Sony's design as a company is holding together all these companies that don't share a single mission.

Sony operates as a hardware company, believes in its little engineer soul that it's success has always been through cool hardware.

Now look at where they find themselves, in a situation where their cash cows are all non-hardware concerns.

Beyond that, the world's best hardware devices today are not, NOT, hardware only. They are tightly integrated with software: Ipad, Iphone, Ipod, etc.

Sony has never understood software and UI design. They probably never will.

Anenome 05-12-2012 02:21 PM

Sony honestly could make it out of this whole, but the organization that emerges would no longer be Sony. It would be splinter companies able to survive on their own two feet, the music division, the movies division maybe, the insurance division, umm...

Evil Avatar 05-12-2012 02:49 PM

Quote:

Originally Posted by Anenome (Post 2120334)
Elektrodragon will be crying himself to sleep tonight ^_~

I suspect you are right. Activision stock dropped last week also.

Metal Khaos 05-12-2012 03:24 PM

Quote:

Originally Posted by Anenome (Post 2120344)
Sony has never understood software and UI design. They probably never will.

That sums up about how I feel. The PS3 isn't a terrible piece of hardware, but my fucking god. I don't know if it's a Sony thing or a Japanese-sense going on where it's just terrible software.

I feel like they can do a great job on the hardware, but their whole software system is trash. Yeah, I want to spend an hour updating my ps3 firmware and then the video game I want to play.

THIS is a big reason I stick to my Xbox for console titles, because if there is an update, it will take me just a minute or two until it's done and I'm in playing. Sure I'd rather like updates to be a bit more frequent without the need for fucking 'certification', but not with the time it takes.

I hope Sony learns some serious lessons from the PS3 and makes them right in the PS4. Otherwise, they're going to be doomed like Sega. And we can all see how exactly 'well' they've done in the software department.

92miata 05-12-2012 06:07 PM

I dunno if I could run all my PSP games on the new Vita I would buy one tomorrow without waiting for the price cut.

Must be nice JAPAN!!!!!


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