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11-30-2011, 01:00 PM
http://www.gamasutra.com/db_area/images/news2001/38785/photo.jpg[In this reprinted #altdevblogaday-opinion piece, Broken Rules' (And Yet It Moves) Martin Pichlmair looks at "wicked problems" in the game design process, and the challenges in gamifying services.] I recently attended a talk by a gamification proponent who presented a fragmented and ill-structured theory on what gamification can bring to a product. He arrived at the right conclusions, but due to the long and winded road he took there, the audience was generally unwilling to ...

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