bKangy
07-21-2006, 04:50 AM
British industry trade mag MCV are reporting (http://www.mcvuk.com/newsitem.php?id=1188) that Sony are going to be taking £150 pre-order deposits.
The £150 deposit scheme is being considered to ensure that allocation can be more fairly managed. In particular, it is believed that Sony is looking to avoid the ‘eBay phenomenon’ that occurred with the launch of Xbox 360 whereby some consumers who managed to acquire more than one unit – on deposits as low as £5 – sold on their extra machines for well above the RRP.
Sony has confirmed that it is in talks with retail about the scheme.
Ah, how Sony loves to rob us here in the UK. Seriously though, this is an utterly terrible idea!
Editor's Note: It looks like the original idea came from the retailer side, not necessarily the Sony side.
The £150 deposit scheme is being considered to ensure that allocation can be more fairly managed. In particular, it is believed that Sony is looking to avoid the ‘eBay phenomenon’ that occurred with the launch of Xbox 360 whereby some consumers who managed to acquire more than one unit – on deposits as low as £5 – sold on their extra machines for well above the RRP.
Sony has confirmed that it is in talks with retail about the scheme.
Ah, how Sony loves to rob us here in the UK. Seriously though, this is an utterly terrible idea!
Editor's Note: It looks like the original idea came from the retailer side, not necessarily the Sony side.